Saudi brand expansion | Amer Bitar

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Middle East Market-Entry Strategist | Entrepreneur | Researcher & Author |

Free Consultation

Audience and panel at Licensing Horizons Riyadh 2025 in a ballroom setting with chandeliers and stage screen.

Audience and panel at Licensing Horizons Riyadh 2025 in a ballroom setting with chandeliers and stage screen.

From Local Potential to Global Reach: How Saudi Brands Can Lead the Next Wave of Licensing Growth

The first edition of Licensing Horizons Riyadh 2025 highlighted how brand licensing is evolving from concept to strategy in Saudi Arabia.

Nov 1, 20254 min read

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